Our Story
How AiScore was born — and why it matters.
We have over 2,300 small businesses in our network. That gives us a front-row seat to one of the biggest shifts small businesses have faced in decades.
We get approached almost daily by companies wanting to sell AI visibility services to our members. Every conversation started the same way: "Your business isn't visible in AI." The problem wasn't that they were wrong. In many cases, they were right.
But when we asked how to fix it, we got different answers from everyone.
One company said Reddit. Another said backlinks. Another said blogs. Another said social media.
"If everyone is telling me something different — where do I start? What do I fix first? How do I know what's hurting me the most?"
After days of research, we discovered they were all right — to some extent. Every one of those areas affects how AI sees your business.
The challenge wasn't identifying that a problem existed. The challenge was prioritizing the solution.
If Reddit represents 2% of your problem but backlinks represent 20%, you shouldn't be spending all your time on Reddit. If social media is hurting you more than backlinks, fix social media first.
We didn't need another baseless opinion. We needed data. A benchmark. A baseline.
One day we were on a call with an agency discussing AI visibility. We asked what seemed like a simple question: "Can you give me a score?"
Not a sales pitch. Not a proposal. A score.
We wanted to compare two businesses and see which one was doing better, and why.
Instead, we got what we now call tech-splaining. Too complicated. Too many acronyms. Too many abbreviations for words designed to make simple people feel dumb.
"If I paid them to fix it and my score goes from 50 to 55 — is that good? If they can't tell me how they calculated the score, how could I trust it?"
For years, small business owners have adapted to change after change. First they needed a website. Then Google. Then Facebook. Then Instagram. Then TikTok.
Every few years — another platform to learn, another algorithm to master, another strategy to keep up with just to stay competitive.
But AI is different. AI isn't just another platform. It's changing how customers find businesses entirely.
For the first time, people aren't just searching. They're asking. They're asking AI who they should trust, who they should hire, where they should spend their money.
And that changes everything.
Out of that need, AiScore was born.
AiScore doesn't fix anything. We've built a way to measure it.
Our platform analyzes your entire public presence — everything AI can see about your business — and converts it into a single score you can understand. More importantly, it breaks that score down so you know exactly what to fix first.
"Before you can improve something, you have to measure it."
The core score is free. Every business owner deserves to know where they stand.
We offer paid memberships starting at $9/month for the tools to begin fixing the problem — AI-powered recommendations, competitor tracking, and improvement plans at a fraction of what agencies charge.
We believe a day is coming when every business owner knows their AiScore.
Our mission: Create the standard. Make it measurable. Give small business owners affordable tools to compete.